ESPN commissioned Wieden + Kennedy (they previously did the Nike Write the Future and the Arnold Palmer Sportscenter ads) to do a series of World Cup posters, one for each country participating. At first, I simply enjoyed the prints for their aesthetics, but apparently the Serbian poster has caused quite an uproar. Other than the US poster - naturally - I'd go with Ivory Coast's as my favorite (over England, by a tusk). View the complete collection here on Facebook. AdFreak has more on the project and the inspiration.